new book published with cas jacket design
Congratulations to Professor Mark Ehrhart for the publication of his new book. Dr. Ehrhart and Chad Alexander Smith were college roommates. CAS designed the new book's jacket cover.
The theory of the design (front cover) is the building on the left represents the field of Organizational Climate and the building on the right represents the field of Organization Culture. The bridge between the two buildings represents the connecting element between the two fields, which the book seeks to integrate. The back cover is a mirror negative of the front representing again, with the front, the two fields of psychology.
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Posted on Thu, November 21, 2013
by CAS Architecture filed under